I had the pleasure of working with Frost Design and Professor Roy Green recently, helping UTS Business School articulate its vision for the future of business education.
Professor Green is Dean of UTS Business School and is highly respected amongst Australian business executives. Since joining UTS Business School a year or two ago, he has completely reshaped the university's approach to business eduction, and believes 'integrative thinking' should play a major role in shaping business graduates of the future.
I worked closely with Professor Green and Frost Design to write a new brochure for UTS Business School, which launched at the Opera House on 21 March.
The university's approach to business education is embedded it its new campus, designed by Frank Gehry. The idea is that design thinking is now crucial to management, and the campus is symbolic of the fact that leaders of the future will need to be creative, as well as business savvy.
Gehry describes the building as a "tree of knowledge" - an evolving, growing organism that fosters collaboration and the cross-pollination of ideas - and this sketch (above) is his original design sketch for the campus, which should open in 2013.
